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The Woodies have a blog. It’s a kind of collective. Not sure we’re about to start a revolution baby, but we might kindle a small debate or two and perhaps raise a smile. Anyway, rather than just blogging corporate Woodreed by fielding our top Woodie (as so many other companies seem to do in a thinly veiled attempt at impressing with their profundity), we wanted all our individual voices to be heard. An agency’s most valuable assets are its people after all. Everyone’s got something to say here and with us everyone’s ideas and opinions matter.

Each week someone different will be blogging. It's mostly about stuff that rocks our world as well as the flipside – the things that just don't cut it with us. We'll blog about inside and outside – inside this glorious industry where we work and outside in the real world.
It's a bit of an experiment, so go with us on this one.

Hope you enjoy.

Wednesday 18 April 2012

Simplicity in its purest form


Sometimes you see a piece of stunning design work and you quite simply want to tell the world.

The designer: 20 year old Jonathan Mak head hunted after creating the Steve Job's tribute poster.
The brand: Coca-Cola.
Campaign headline: Open Happiness

It is so simple it is inspiring - two hands in the shape of Coke's iconic white ribbon passing a bottle.

Bravo Jonathan.
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2 comments:

  1. Unknown18 April 2012 at 10:06

    Pure genius. Nothing more to say.

    ReplyDelete
  2. Jodie Davis23 April 2012 at 02:10

    I appreciate the simplicity of this ad but is it too subtle for commercial advertising?

    ReplyDelete

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