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hello – come in and make yourself at home

The Woodies have a blog. It’s a kind of collective. Not sure we’re about to start a revolution baby, but we might kindle a small debate or two and perhaps raise a smile. Anyway, rather than just blogging corporate Woodreed by fielding our top Woodie (as so many other companies seem to do in a thinly veiled attempt at impressing with their profundity), we wanted all our individual voices to be heard. An agency’s most valuable assets are its people after all. Everyone’s got something to say here and with us everyone’s ideas and opinions matter.

Each week someone different will be blogging. It's mostly about stuff that rocks our world as well as the flipside – the things that just don't cut it with us. We'll blog about inside and outside – inside this glorious industry where we work and outside in the real world.
It's a bit of an experiment, so go with us on this one.

Hope you enjoy.

Tuesday 3 January 2012

The long and the short of it

"I did not have time to write you a short letter, so I wrote you a long one instead" 
Winston Churchill



Melvyn Bragg has been talking about social media and his view that far from dumbing down our communication skills it will in fact deliver the opposite by giving people who previously haven't found a way to communicate a media they feel comfortable using.


I have to say, with the obvious exceptions of those Tweeters who simply spout vitriol and abuse, that  I agree with him.  The discipline of 140 characters is powerful - it takes the classic 'elevator pitch' to a whole new level (see what I did there?) and forces the writer to focus on what they are really trying to say.


I've always valued the famous quote by our most legendary wordsmith, Winston Churchill.  I somehow think he'd have embraced Twitter too.
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3 comments:

  1. Charlotte3 January 2012 at 04:58

    I love the unique discipline of writing meaningful tweets in 140 characters. Melvyn Bragg's series on radio 4 'The written world' is well worth catching.

    ReplyDelete
  2. Unknown3 January 2012 at 04:59

    Good old Radio 4 eh?

    ReplyDelete
  3. Dave Wilson9 January 2012 at 05:34

    Please, I beg of you both........you don't listen to The Archers? Do you?

    ReplyDelete

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