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The Woodies have a blog. It’s a kind of collective. Not sure we’re about to start a revolution baby, but we might kindle a small debate or two and perhaps raise a smile. Anyway, rather than just blogging corporate Woodreed by fielding our top Woodie (as so many other companies seem to do in a thinly veiled attempt at impressing with their profundity), we wanted all our individual voices to be heard. An agency’s most valuable assets are its people after all. Everyone’s got something to say here and with us everyone’s ideas and opinions matter.

Each week someone different will be blogging. It's mostly about stuff that rocks our world as well as the flipside – the things that just don't cut it with us. We'll blog about inside and outside – inside this glorious industry where we work and outside in the real world.
It's a bit of an experiment, so go with us on this one.

Hope you enjoy.

Tuesday 18 January 2011

'Knowledge is Power'

The famous phrase scientia potentia est is a Latin maxim meaning 'knowledge is power.' Commonly attributed to Sir Frances Bacon.

Schott's Almanac is a very popular Christmas stocking filler in our household. It is very common while sitting around the table over Sunday lunch for dad to pipe up, 'did you know that....' or for mum to say 'well I never, I didn't know....'

So when I came across a new graphic's newspaper Eight:48 what a revelation for my general knowledge.

Each issue focuses on a different theme relevant to the current creative scene. From, 10 leading designers, illustrators and product designers opinion's on the future of print to a theme on poster design, what better way to keep in touch with the creative world and heighten my general knowledge. A must read if Eight:48 is new to you. http://www.eight48.com

4 comments:

  1. thisn is the sort of stuff that we should all have around the office - it's interesting, inspiring and intelligent (and please, no replies to this suggesting they themselves fall into this bracket....)

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  2. Absolutely! What a find. This is going on my desktop Catherine thanks.

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  3. We read campaign magazine in the creative department. It's extremely relevant to all advertising/marketing disciplines and very informative. Marketing Week online is also worth a regular visit.

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