Do what you do best

Do what you do well and stick to what you are good at. That's what people say. But so often now we see multi-taskers in all forms of society and business. People and brands trying to be too many things to too many people.

I only mention this as I watched a documentary a night or so ago about the Australian Rock n Roll band AC/DC, and despite being at the top of their game for the best part of 30 years their vision and values haven't changed. Despite being multi, multi millionaires (did you know they recorded the 2nd best ever selling album of all time?) they are humble, don't flash their wealth and keep a very healthy sense of humour - Angus Young "I'm sick to death of people saying we've made 11 albums that sounds exactly the same, in fact, we've made 12 albums that sound exactly the same"

If only there were more people in the public spotlight who conveyed these sentiments. Now you have X-factor judges or washed up soap-'stars' who if out of the public spotlight for more than a week or 2 need to fabricate news or go on a another reality show just to remind people they are still there - why? because they offer no value or anything of real worth that people need or want.

I suppose what I'm getting at, is do your best at what you are best at doing, and people will respect that - I mean (for example), when was the last time you actually chose to go to an steak restaurant and then ordered the fish....