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The Woodies have a blog. It’s a kind of collective. Not sure we’re about to start a revolution baby, but we might kindle a small debate or two and perhaps raise a smile. Anyway, rather than just blogging corporate Woodreed by fielding our top Woodie (as so many other companies seem to do in a thinly veiled attempt at impressing with their profundity), we wanted all our individual voices to be heard. An agency’s most valuable assets are its people after all. Everyone’s got something to say here and with us everyone’s ideas and opinions matter.

Each week someone different will be blogging. It's mostly about stuff that rocks our world as well as the flipside – the things that just don't cut it with us. We'll blog about inside and outside – inside this glorious industry where we work and outside in the real world.
It's a bit of an experiment, so go with us on this one.

Hope you enjoy.

Tuesday 15 March 2011

Tsunami's devastation


My heart goes out to all the people of Japan at the moment, the true horror of the earthquake and the tsunami seems to be getting worse everyday. To see images of villages and towns just wiped out in minutes is devastating.

The tiny ray of hope when the Japanese military found a 60 year old man on his roof 9 miles out to sea and that this morning two people were found alive in rubble is just humbling.

I truly hope that every person effected can slowly start to build their lives again in what will surely be the biggest test of their lives. The humanitarian effort to even start to sort through the aftermath is just huge, donating money just doesn't seem to be a gesture big enough in this instance.

And to all those that have tragically lost their lives - rest in peace.

2 comments:

  1. Amazingly they found an 80 year old alive at the weekend - over 9 days since the tsunami. The power of human resilience and determination to hang on to life at all odds.

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  2. I don't think we will ever know how many people perished. A pure unfathomable unexpected disaster that you cannot in any way relate to.

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